Website security is a key to the success of any web-based business. From small business owners to large corporations, online retailers and ecommerce site owners depend on the security of their website. A loss of online business will be detrimental to a business’ bottom line, so it is important to implement a plan to improve security as well as creating a business strategy for achieving it.
A business owner should take the following steps to create a website security strategy. Prioritize web security by doing an internet and web application security scan of all sites hosted on a server. Take the steps necessary to increase the security levels on all sites using a firewall and a certificate system to secure all webpages and downloads. This requires that the site owners install firewalls, certificates and a HTTPS proxy service so that the external traffic coming in from the outside cannot leave the site through plaintext HTTP transmissions.
A website owner should also audit the software that the web-based site runs to see if there are any security vulnerabilities or programming errors. These can lead to access to sensitive information or client information that can be used by hackers to exploit weaknesses in a site’s security.
Lastly, website owners should provide customer support as a means of reducing risk. Provide the ability to escalate security situations and resolve issues and concerns in a quick and easy manner with a certified IT support expert who can escalate through the higher levels of the network.
Ecommerce site owners and retailers should take additional steps to protect themselves against common security threats such as fraud and phishing. Ecommerce sites need to be compatible with a number of shopping carts, accounting solutions and payment gateways.
Businesses should consider implementing a security program to monitor traffic and perform monitoring of the sites and associated networks. A comprehensive search engine security and monitoring product should be integrated into the web host’s control panel and payment gateways. Some examples of companies that offer Internet security solutions are Check Point, HP, IBM, and Symantec. Each provider has its own website, but for basic monitoring and management of the security on the site, all providers should be considered.
While it is important to create a secure server, ecommerce stores should also keep a close eye on what visitors enter and leave. Store passwords and customer credit card information should be encrypted and not shared with third parties. Customers should be able to feel confident that they will be safe when entering their details into a store’s site.
Online retailers should consider implementing a system that automatically empties the shopping cart upon signing up and creates a password and username that restricts access to only authorized individuals. This allows the website to be secured without the need for users to remember a long password or use complex methods to create secure accounts.
If a website owner decides to set up a website for a retail store, they should try out the various hosting services to ensure that the company they choose is reliable and is compatible with the features that they need. It is recommended that shoppers use a platform called Open Source CMS, which means that users can browse and store all their favorite shopping carts and store information securely on the site. This also makes for easy reporting and tracking of any security issues that occur.
A shopping website may be just the thing to keep the online retail business afloat when time is short. The more secure a site, the easier it will be to keep the business afloat when a natural disaster comes to town.